Blackboard Inc. marketing plan Don't use plagiarized sources. Get Your Custom Essay on Blackboard Inc. marketing plan Just from $9/Page Order Essay Blackboard Inc. is a software company focused on delivering high quality products that satisfy a wide array of customers. Their products and services mainly target students, teachers and universities and are aimed […]
Blackboard can help your institution increase applications and improve enrollment yield by designing integrated marketing strategies that attract prospective students in unique and engaging ways. Our Marketing & Recruiting Management Solutions Include Services Such as:
Moodle was the market leader, with a market share of 54%; Blackboard was the challenger, with 45% and Sakai was the third as market share, with 0.63%. Source: Zacker, Higher LMS market penetration: Moodle vs. Blackboard + WebCT vs. Sakai. Blackboard's primary competitor possesses less developed technologies and less trained personnel.
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Blackboard is a leading EdTech company serving higher education, K-12, business and government clients around the world. We connect a deep understanding of education with the power of technology to continuously push the boundaries of learning.
Though previously a public company, following its 2011 buyout by Providence Equity Partners Blackboard now operates as a private company. The company's headquarters are in Washington, D.C. and it has offices in Asia, Australia, Europe and in several locations in North America.
Michael ChasenStephen GilfusMatthew PittinskyDaniel CaneBlackboard/Founders
1997, Washington, D.C.Blackboard / Founded
Providence Equity PartnersBlackboard's current owner, Providence Equity Partners, bought it in 2011 for $1.64 billion, and Blackboard was shopped (but not sold) in 2015 for about $3 billion.Sep 14, 2021
Providence EquityCampus ManagementBlackboard/Parent organizations
William L. Ballhaus (Jan 4, 2016–)Blackboard / CEOWilliam L. Ballhaus is an American businessman, entrepreneur, and third-generation aerospace engineer. Since 2016, he has served as the Chairman, President and CEO of Blackboard Inc. He served as the Chief Executive Officer and President of DynCorp, a global government services provider, from 2008 to 2010. Wikipedia
The color change came in the 1960s, when companies sold steel plates coated with green porcelain-based enamel instead of the traditional dark slate. The new material was lighter and less fragile than the first blackboards, so they were cheaper to ship and more likely to survive the journey.Nov 24, 2017
Partners include The George Washington University, George Mason University, Georgetown University, Ivy Tech Community College, Kent State University and Wichita State University.Jan 27, 2017
On average, employees at Blackboard give their company a 3.6 rating out of 5.0 - which is 8% lower than the average rating for all companies on CareerBliss. The happiest Blackboard employees are Software Engineers submitting an average rating of 3.9.
On 31 October 2021, Blackboard will shut down for good, and the deadline for downloading any content you want to save is coming up soon. Read on for important information about how to download your content before Blackboard is shut down.Oct 8, 2021
Blackboard Learn Self- and Managed-Hosting Deployments.